360 Vodka uses traditionally harvested local grain due to its vast potential for long-term environmental sustainability. The vodka in every bottle is distilled four times and filtered five times through a highly energy efficient process, with every bushel of grain being fully utilized and nothing left to waste. The result is vodka with an exceptionally clean and silky-smooth finish.

The product's environmental efforts also include an industry-leading 85 percent recycled content glass container (70% post consumer use). All labeling, packaging and promotional materials use 100 percent recycled paper and cardboard along with water-based inks vs. petroleum-based printing inks, while outer shipping boxes consist of 100% recycled cardboard and are designed to promote infinite carton use.